{"id":2003,"date":"2026-05-15T16:03:00","date_gmt":"2026-05-15T22:03:00","guid":{"rendered":"https:\/\/electionchamp.com\/?p=2003"},"modified":"2026-10-14T02:00:49","modified_gmt":"2026-10-14T08:00:49","slug":"how-to-customize-your-elections-branding-and-look","status":"publish","type":"post","link":"https:\/\/electionchamp.com\/blog\/how-to-customize-your-elections-branding-and-look\/","title":{"rendered":"How to Customize Your Election\u2019s Branding and Look"},"content":{"rendered":"

Why Branding Your Election Matters<\/h2>\n

When voters receive an email about an upcoming election, the first thing they notice is not the ballot design \u2014 it is the sender, the subject line, and whether the message looks legitimate. A branded election with your organization\u2019s logo, name, and voice immediately signals authenticity. It tells voters, “This is real. This is official. This is from us.”<\/p>\n

Unbranded elections, by contrast, feel generic. Voters may mistake them for spam, ignore them entirely, or question whether the election is legitimate. In an era of phishing scams and digital distrust, professional branding is not a luxury \u2014 it is a security measure in itself.<\/p>\n

What You Can Customize in ElectionChamp<\/h2>\n

Organization Name<\/h3>\n

Your organization name appears on the ballot header, in voter notification emails, and on the results page. Enter it exactly as your members know it \u2014 “Willow Creek Homeowners Association” rather than an abbreviation like “WCHOA” that some members might not recognize.<\/p>\n

Organization Logo<\/h3>\n

Add your logo on the Start step, the first step of setup (PNG or JPG, up to 1.5 MB). Drop it on the box or choose a file. The logo appears at the top of the ballot, on the voter confirmation page, and in all notification emails. A logo transforms the ballot from a generic form into an official organizational document.<\/p>\n

Design Tip: Use a horizontal or square logo with a transparent background for the best visual result. Very tall or narrow logos may look awkward in the ballot header.<\/i><\/i><\/p>\n

Election Name<\/h3>\n

Choose a clear, descriptive name like “2026 Annual Board of Directors Election” rather than something vague like “Spring Vote.” This name appears everywhere \u2014 in emails, on the ballot, and on the results page. Make it recognizable so voters immediately understand what they are voting on.<\/p>\n

Email Notification Templates<\/h3>\n

This is where branding has the biggest impact on participation. On the Invitations step, the email is written for you, and you can rewrite it in your organization\u2019s voice, add context about why this election matters, and give clear instructions. It supports Markdown: wrap words in **two asterisks** for bold. The preview beside it shows the real email, with your logo as the header.<\/p>\n

Insert chips add labels that personalize each email automatically. They show in square brackets:<\/p>\n